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Digital Product & UX
Project type
Exploring user-centred design across web and digital products
Alongside my brand and marketing work, I have developed experience in UX and digital product design through professional web projects and independent projects including ArtWave and Tutoz.
My process considers both the visual identity and the user experience, from understanding user needs and organising information through to wireframes, interface design and prototypes.
Completing the Google UX Design Professional Certificate also gave me a stronger understanding of user-centred design principles and helped me bring more UX thinking into my wider digital work.
This work has strengthened the way I approach websites and digital communications, particularly around hierarchy, usability, accessibility and consistency.
